Showing the advantage of buying your products


This is part of the advertising or marketing but it’s necessary that you have to express and let it known that buying your products will be an advantage. This simple lesson is somehow always forgotten by marketing people. Their only focus is the price and the quality. But it matters when you compare your product with an inferior one.


I have seen one fast food advertisement like this. Compared to the rival fastfoods buying from the company can save them delivery charges. That minor advantage is big deal to small customers who would order below the minimum amount for free delivery. Ordering from the competing fastfoods would cost them delivery charges.
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